The GDPR (General Data Protection Regulation), which took effect on May 25, 2018, is a regulation designed to increase protections around the processing of personal data of individuals in the European Union.
It applies to organizations involved in the processing of personal data of individuals located in the EU, regardless of whether the organization has a presence in the European Union or whether the processing is conducted within the European Union.
According to the GDPR personal data means “any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person”.
So, personal information includes data such as names, emails, addresses, and phone numbers.
The GDPR gives EU citizens several new rights regarding their personal data and privacy. These include:
We need to collect a variety of data so that you can use the PushSend platform.
Information such as your full name and email address are necessary to sign up and create and account with PushSend. Company name and address is also needed so you can include a valid, physical postal address on all your emails, as required by anti-spam regulations.
We also ask your consent on a variety of additional information including IP address; approximate geographical location; time zone setting; in-app usage around features; page use, design, and content; login information; browser type and version; device information; operating system and version; cookie data; and payment transactions.
We encrypt your data to make sure your information is safe. In addition, we ensure the processing of your data meets the standards laid out in Article 5 of the GDPR.
PushSend uses your personal information to ensure the best experience possible on our website and platform. Your data helps us:
Yes, we are compliant with GDPR.
PushSend provides a variety of features and tools to help you remain compliant with GDPR.
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